7 Signs You’re Not Ready For Online Business Success


Dot.Com or Internet companies began to go mainstream in the early 1990’s and from 1995 to 2000 Internet stocks were trading at more than their book value. Many Dot.Com companies didn’t have any tangible assets to support the Mount Everest high prices. It didn’t take long before the market began to correct itself, and by the 4th of October 2002, it was reported that the NASDAQ index had plummeted by 76.81%, to 1,139.90 from a record high of 5,084.62 that was recorded on March 10 the 10th of March, 2000..

Following the explosion in the Dot.Com business had separated the males from the boys, with a an important lesson learned. A lot of boys returned with their parents to heal their wounds, while the guys looked for the keys to online business success. As a matter of fact, no one key to online business success could be identified since internet-based business was a new frontier. It was a matter that of trial-and-error to figure out what works.

The year 2012 was when Rich Schefren released his much-acclaimed Internet Business Manifesto in which he urged Dot.Com entrepreneurs to approach each aspect of their online business, from listing building to sales and development of products, more strategically than tactically. He specifically said the role of technology in enabling and the whole emphasis should be on establishing structures and creating relationships instead of seeking tactical benefits, like trying to beat algorithms.

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Since the Dot.Com collapse, a number of online entrepreneurs have figured out how to make money and what’s not and the internet has been producing millionaires at record levels in diverse specialties and sub-niches. One millionaire is Russell Brunson, the author of three best-selling books: Dot.Com Secrets, Expert Secrets as well as Traffic Secrets. These books are the definitive guide on how to make money online. Even if it’s just to mention in passing, in 2020, Russell Brunson’s net-worth was estimated at $41m, which was a figure that he accumulated over the course of 15 years.

Scott Cunningham of Social Lite not too long ago pointed out that entrepreneurs who work online traverse three phases that include the crawl phase where you earn less than $100,000 per year, the walk phase when you’re making between $100,000 and $1m, and the run phase where you’re making more than $1 million. When you’re in the beginning of your crawl that you’ll require the most learning.

For those of us who are in the throes of crawling It’s crucial to remember that, like everything else in the world, online business has its own rules of thumb. People who succeed in a major way online follow these principles. The opposite is also true for those who do not. In the same way that Russell Brunson and other internet business experts would advise to do, stick with what is working. Don’t try to make a fresh start.

Here are seven indicators that you’re not yet ready for online-based business success. Not in any particular order, they are:

1. You’re not curious, indeed typically, you’re skeptical about whether people will like your success in creating online businesses, and making money.

2. You’re not worried, in fact you think that online business is trendy and is likely to disappear soon. Andy Grove, Intel’s co-founder has once stated, “Only the Paranoid Survive”. The internet is not likely to be going away anytime soon.

3. You believe that Social Media is a distraction and if you are using SM at all and you only use it for it’s “social” aspect. Social media platforms like Facebook, Instagram, and YouTube are all business tools, in the event that you are able to utilize them.

4. You lack production mindset, you prefer to consume or consume, and if you do make any effort to produce you’re inconsistent. For success online, especially when you’re selling digital goods you need to be a prolific creator.

5. You’re an expert, always asking “What can anybody teach me?” As Steve Jobs said in his Stanford’s 2005 Commencement address, “Stay Hungry. Stay Foolish.”

6. You dwell on the negatives like the complexity, fraud, the technicalities etc. This leads you to believe that “it’s not for me”. The internet is not without its dark side. But it also has its positive side. Embrace the bright side.

7. You live an “satisfied life” believing you’re already successful so “why bother?” This is the thinking of those who earn the most in their careers. Why not invest in learning and invest that you’re making a lot of money now; sooner or later, you’ll get retired.

If you have 3 or more the symptoms I have enumerated above: you’re not curious, you’re not paranoid regarding the web, you don’t like social media or just play with it, you rather consume than produce, you consider yourself an expert in the field who is knowledgeable about it all, you only know the bad side of the internet, and you’re too happy to be bothered, the simplest reason is that your lack of online business success mindset.

The signs simply say you’re not prepared for online success. I define success online as a person who earns a minimum of $10,000 per month online and invests enormously to go from the crawl stage to the walk stage. My most basic advice for you is this: get off your couch and take off your running shoes and begin searching for business influencers online to discover how you can be successful online.

Paul is the CEO of Vision & Talent Training Group and is the creator of Internet Business Mastery Course where the course teaches how to set up businesses on the internet in the correct way. Paul is the author of seven books that include Bridges to the Customer’s Heart that has been dubbed The Customer Service Bible, with endorsements from Pascal Dozie (MTN Chairman), Tony Elumelu (UBA Chairman), as well as Ben Ofungwu (ISN Chairman). Late Richmond Dayo Johnson, referred to Paul as “One of Nigeria’s most authentic experiential writers.” Paul’s work for clients includes Nigerian Breweries (Heineken), Dangote, First Bank, and Nestoil Group (whose clients include ExxonMobil, Chevron, Shell and NNPC as well as others). As a McKinsey Executive Panel Member, Paul has written for Process Excellence Network, comprising 240,000 process specialists from around the world.


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